Essay on Jack Welch General Electrics Revolutionary

Essay on Jack Welch General Electrics Revolutionary Essay on Jack Welch: General Electrics Revolutionary Essay on Jack Welch: General Electrics RevolutionaryWhile analyzing the text â€Å"Jack Welch: General Electrics Revolutionary†, I found that Welch made to thrive one of the largest and most complex companies in the world. He managed to do that as a CEOof General Electric (GE). In this paper work I am giving the characterization of this case and Jack Welch’s management innovations. That is the goal of my paper. At the end I conclude my work with summarizing all aspects previously stated.Jack Welch was able to make difficult changes within GE due to his personal values and believes. According to his words, his character was made by his parents, who taught him to be independent, active and strong. That were his parents, especially mother, who draw a line of certain moral believes for him. Welch’s classmates remember him to be very demanding and that he trounced people by trying harder. Hockey-playing years in college had an influence on his management skills as wel l. The constructive conflict was often used by Jack Welch as a method by which he made his managers to defend their views.Jack Welch took office in April 1981 and claimed that he will make General Electric the most profitable, highly diversified company on earth. That was a difficult task, because of numerous factors. A high level of competition and serious decline of economy in the U.S. had a pretty bad influence on General Electric. In spite of all that factors, Jack Welch was determined to reform all business strategy in order to make GE number onecompany in every business branch. In order to achieve these goals, Welch made the â€Å"three circle concept†.All businesses within GEwere divided into core, high technology, or service areas. The fifteen businesses that dominated their markets could be placed in a circle and other ones had to be divested. Welch developed directions for every circle of his business. Healso marched under the standard of destaffing. Ithelped reduce unnecessary bureaucracy.Jack Welch understood that removing unnecessary bureaucracy also requires cultural changes within the company. He wanted that all employees were thinking external. They were ought to compare their work results with the work results of their competitors, which are out there in the world.Welchwas confident that good business leader should always listen to his employees. It is important to have certain vision, but it is even more important to be reachable for the employees. True leader is obliged to communicate with his people and he should always tell them the truth. Jack Welchstated that the effectiveness of the company depends on self-confidence of its managers. Insecure managers create complexity.Welch decided to compensate the capital changings within the company to his employees.He also wanted to give more recognition to individual contributors. That was the right thing to do from moral and ethical perspectives.In 1989 Jack Welch implemented such importan t activity for managers as Work-Out. During Work-Out managers were able to solve different problems, list all their complaints, debate all the solutions and give their presentations at the final day. Work-Out helps to redefining the relationship between boss and subordinate; it also forces people to communicate with each other and that is very important in such a diversified company as GE.Another one remarkable innovation of the GE was implementing Best Practices of other companies. Basically, Welch took all effective management ideas from other companies and implemented it to GE, with the consent of previously mentioned companies.There also has been made several changes in order to make GE boundary-less company.In conclusion I would like to state that Jack Welch truly made a revolution within General Electric. He managed to transform it into a highly effective company and a perfect working place for free, creative and open people. At the same time Welch preserved dignity and corpor ate ethics within competitive market.

Pulot Essays

Pulot Essays Pulot Paper Pulot Paper I. Executive Summary1 II. Situation Analysis1 III. SWOT Analysis1 A. Strengths1 B. Weakness2 C. Opportunities2 D. Threat2 IV. Marketing Strategy2 A. Mission2 B. Market Segmentation3 C. Target Market5 D. Positioning5 E. Product Line5 F. Price6 G. Distribution Outlets6 H. Advertising and Promotion6 VI. Budget7 Proposed Budget Plan for Marketing Special Pulot7 VI. Implementation7 A. Complete the Marketing Plan8 B. Approving of the Plan8 C. Creating the proper layout design8 D. Create retail channels8 E. Advertise and Promote the Product8 F. Launching of the product8 G. Monitoring the performance9 VII. Controls9 I. Executive Summary II. Situation Analysis Eating sweets after meals are part of Filipino culture. Pulot is an Ilonggo heritage that was once popular but is now slowly forgotten. Pulot is made of muscovado sugar. The muscovado sugar or moist sugar is a dark brown and slightly coarser and stickier than most brown sugars and takes its flavor and color form its source, sugarcane juice. Muscovado sugar is liquefied to become the sweet dessert Pulot. The sweet amber dessert was packaged quaintly in a piece of slender bamboo covered with dry banana leaf. It is sold in affordable prices depending in the size of the container ranging from five pesos to twenty pesos. The basic market is not entirely aware of Pulot. Only those who have eaten in the restaurants like Breakthrough, and Tatoys’ are the one who knew this product. Pulot is only sold in Villa sold by local street vendors for restaurant customers as their dessert. III. SWOT Analysis A. Strengths Originality Pulot is a native product of Iloilo City, specifically in Villa, Arevalo. It is made from local products from ingredients to packaging. It could be infused with cassava, banana, kamote, ube and other native crops. No expiration Pulot is mainly made from muscovado sugar that is caramelized with a proportionate amount of water. Sugar is an incredible preservatives working in jams and jellies which apparently does not expire. And with its packaging made of bamboo stalk, keeps pulot from moisture to solidify and helps it stay in syrup. B. Weakness Low product knowledge and exposure In today’s generation, there is a variety of desserts available in the market. Due to the existence of foreign products, we are forgetting the local delicacies that define our culture. The younger generations have little or even no knowledge of native delicacies; one of them is Pulot. C. Opportunities Market Expansion Expanding the market will increase its productivity and exposure. Since Pulot is sold only in Villa, it could be sold in restaurants, Pasalubong centers and malls located in the city. Cultural Heritage Patronizing the local products will help preserve the unique Ilonggo traditions. Also, it is a way of enhancing the market for tourists. Variety of Uses Pulot can be used in different ways. It can be a dessert after meals; toppings for pancakes and pastries; sandwich spread; and ingredients for some delicacies. It could also be complimented with bananas, camotes, ube and other native products. D. Threat Existence of well known desserts The existence of well known foreign and local sweets will post a great difficulty for pulot to enter the modern market. IV. Marketing Strategy A. Mission Special Pulot aims to revive a part of Ilonggo culture in terms of dessert. The native treat exist to satisfy your sweet tooth with a new and attractive packaging design Financial Objective * To increase the sales by 10% for the first year of production * To sustain a research and development budget Marketing Objective * To increase the product awareness to younger generations B. Market Segmentation The profile for the Special Pulot’s consumers consists of geographic, demographic, and behavior factors. Special Pulot has several target segment customers, the individual customers (families, students, foreigners and balikbayans), restaurants and malls. Individuals: Geographics * The initial target is Iloilo City with the population of 418,710. * The total targeted population is 167, 484. Demographics * Students, families, foreigners and balikbayans. * Age group of 15 to 60 years Have a family income of more than P 15,000 a month might be part of Class A, B and C segment of the market. Behavior Factors * Likes sweet foods and native products. * There is a value attributed to the more attractive packaging of the product. * Are very open to new ways of using the product. * Tend to patronize higher – quality restaurants, malls and pasalubong centers. * Conscious of their health. Restaurants (and their customers): Geographics * Iloilo City has a lot of restaurants that serve Filipino dishes mostly in Villa, Molo and Manduriao Districts. Demographics * Male and Female. * Singles and Families. Tend to eat out at least once a week. * Tend to patronize Filipino restaurants. Behavior Factors * Are health conscious. * Enjoy a sweet dessert every after meal. Malls: Geographics * The initial target malls are SM City in Manduriao and Robinsons’ Place in the city proper. Demographics * Male and Female. * Singles and Families. * Tends to go to the malls as a leisure activity. Behavior Factors * Loves to eat while roaming around the mall. * Into nutritious and native foods. C. Target Market Based on the market segmentation, the target market are the students, families, foreigners and balikbayans. Individuals These individuals are composed of households in Iloilo City with a monthly family income of P10, 000 pesos. These are health conscious consumers that preferred the Special Pulot as condiment instead of refined sugar that contain chemical additives. Restaurants These are the restaurants in Iloilo City that serves Filipino dishes in their menu. Special Pulot will be served to the customers that want a native and nutritious treat for dessert after eating their meals. Malls Loaded Special Pulot will target the two major malls in Iloilo City, SM City and Robinson’s Place. The prospect customers will be the mall goers that love to eat sweet native delicacy. D. Positioning Special Pulot will position itself as a best choice delicacy in Iloilo. It will symbolize the love of Ilonggo people for sweet native food. This positioning will be achieved by expanding its target market, intensive knowledge dissemination regarding the product and establishing a unique product that will be put up in stalls at major malls and schools. The said unique product is a Special Pulot with native crop toppings such as banana, ube, kamote, roasted peanut and pinipig. Special Pulot will be sold on restaurant and Pasalubong Centers with a better packaging. E. Product Line There are three types of products that to be distributed to the market: 1) The Special Pulot that is sold in restaurants and Pasalubong Centers will be served with classy native packaging. The packing is a bamboo tube with ethnical carvings on the outside and has a product logo. The packaging will also have a list of nutritional value that a consumer could get in the product. The packaging has other purpose aside from containing Special Pulot. It could be a pencil holder or a flower vase. ) The Loaded Special Pulot that will be sold in stalls at malls will be served as a snack for mall goers with native crop toppings. The native crop toppings are boiled banana, ube, kamote, cassava, roasted peanuts and piniping. It will be served in paper bowls. 3) Another is the Special Pulot that is packed in glass jars to be sold in grocery stores and local dry markets to be consumed by local h ouseholds. This Special Pulot will be a good substitute for refined sugar and other sweeteners. Special Pulot is 100% made of Muscovado sugar that contains essential minerals like potassium, phosphorus, calcium, magnesium and iron. Also, it only contains calories, thus, making it a good alternative to figure conscious consumers. This could be infuse in coffees or spread in bread. F. Price The price will be based on a per product price. For product 1, it will be sold in prices ranges from P20 to P50 pesos depending on the size of the container. For product 2, the prices will vary from P20 to P50 depending on the size of the container and an additional P5 for extra toppings. Then the Special Pulot that is packed in jars will have a price range of P30 to P60 pesos per product depending the size of the jars. G. Distribution Outlets The distribution outlets will be: * Restaurants * Pasalubong Centers and Grocery Stores * Malls H. Advertising and Promotion The product will be promoted through an advertising campaign that supports its positioning strategies and through participating in greater extent on dealer trade shows. The advertising campaign will be posters and flyers that have information about the product and will be put at the distribution outlets. The said posters will be posted on restaurants and pasalubong centers that sell Special Pulot and flyers will be distributed during trade shows in malls or events that sponsored by the company. VI. Budget Proposed Budget Plan for Marketing Special Pulot One-year Plan Legal expense*-P10,000. 00 Layout Design**-10,000. 00 Promotional Materials Posters-P9,000. 00 Flyers-4,000. 00 Total promotional materials expense13,000. 00 Communication and Transportation Expense20,000. 00 Labor Workers*** 17,000. 0 Product Control**** 10,000. 00 Contingency Fund 10,000. 00 TOTAL BUDGET FOR THE YEAR P90,000. 00 *Expenses for the processing of legal paper works for the project **Expenses for creating the design of the product’s packaging and for the employment of the layout artist ***Allocated for the salary of workers who will be promoting the product of different sites ****This is for the monitoring of the product. Workers will conduct a survey to measure the performance of the project. Schedule for monitoring the product is contained in part seven of the marketing plan, controls. VI. Implementation These are the following steps that company has to accomplish on time and within the budget: A. Complete the Marketing Plan The marketing plan for the product has to be completed and revised B. Approving of the Plan Once the plan had been finalized, it will be presented to the owner/ supplier of the product. Collaborating with the owners on their opinions and comments regarding the matter will be done. After clarifications and finalization of the actions to be taken, the operation will begin. C. Creating the proper layout design After the plan has been approved, the group will be hiring a layout artist to design the packaging of the product, with proper coordination with the operations department of the supplier, and the design for the promotional materials for the product. D. Create retail channels Contacting pasalubong centers and local restaurants as site of selling the product will then take place. Locating the proper area for setting up of stalls in malls will also be done. After pinpointing the appropriate site, construction of the stalls will take place. E. Advertise and Promote the Product Once the promotional materials had been finalized and printed, it will be placed on different areas in Iloilo city. F. Launching of the product The official wide scale launching of the product and simultaneously, advertising of the product. G. Monitoring the performance The workers will be regularly monitoring regarding the awareness of the customers regarding the product, revenue and expenses. VII. Controls The following areas will be monitored to measure performance:

Assertive Behavior Essay Example | Topics and Well Written Essays - 2250 words

Assertive Behavior - Essay Example At the end of the vignettes there is a compiled scenario with a response following it. This scenario is totally fictitious but is carried out to show a thorough comprehension of the material that has been studied. I have begun paying a lot more attention to my social atmosphere around me and have noticed many different traits in all people of all different ethnic classes and economic levels as well. I think what starts more conflicts than anything else in society is a misjudgment of people based on first impressions and it happens to be one of my own personal fears. People look at someone and judge them based on how they wear their hair, how they dress, how they speak, and even their body language. Many disagreements among people could be avoided if they only took the time to open their eyes and look beyond that first impression and get to know people for who they really are, not the superficial aspects of individuals. I personally have my own boundaries and there are certain actions and words that can make me snap and act out inappropriately just as anyone else does. Some of these are based on specific statements concerning race and economic position in society. I hate it when people think they are better than someone else simply because they can afford a better car, more expensive clothing, and larger home. Also, it makes me very angry when people judge someone based on their color or personal beliefs. Everyone is entitled to an opinion and it should be allowed freely and without worry of being ridiculed or beaten up because of it. Isolation is a great fear I have and I have a problem with discussing certain feelings I have because I feel I will then have to deal with ignorance and inappropriate attitudes for a long time that I won’t be able to avoid. This makes me snap very easily and I don’t like that but it is something that I don’t think I